We create and manage Google Search ads. Reach people when they are actively searching for your product or service and comparing offers.
Ad example
How your ad could look on Google
accounting services in Riga
Sponsored
YC
Your company
Services › Accounting
Accounting Services - Professional Bookkeeping - Reliable Business Records
Accounting services for businesses in Riga. Organised records and clear reports. Save time every day with professional bookkeeping. Book a consultation!
The next step could be an enquiry
Choose an ad example:
Illustrative examples.
The right moment
The person is already looking for a solution.
Budget control
You set the advertising budget.
Clear results
Assess enquiries and purchases.
Benefits for your business
Relevant searches. Measurable results.
On Google, people tell you what they need through their searches. We help your business appear with a relevant offer.
We assess ads by whether they bring enquiries, calls or purchases.
01
Reach people who are already searching
We choose search phrases and write ads that answer a specific need. You reach people while they are looking for your product or service. A specific search may show that they are ready to compare offers and take the next step.
02
Focus your budget on relevant searches
We review what people search for and exclude queries that do not fit your offer. This helps reduce spending on irrelevant clicks.
03
See what brings enquiries and purchases
We track enquiries, calls, purchases and other important actions so you can assess your advertising results.
How results take shape
The search, the ad and your website.
Someone searches for a service, sees an ad and opens the website. At each step, they should understand the offer and what to do next.
01 / SEARCH
Choose relevant searches
We find out which words people use to search for your product or service and choose suitable phrases. The ad should reach people who could benefit from your offer.
02 / AD
Write clear ads
We create ad copy and compare results. The offer should be clear before the click, so people know why to explore your business.
03 / NEXT STEP
Check the next step
We check whether the website answers the search and makes it easy to enquire, buy or call. People should not have to guess what to do next.
We track enquiries, calls and purchases attributed to the ads. This helps show which ads are working and what to improve.
Two people can be interested in accounting while being at very different stages of a decision.
Switch between the examples to see how the need changes. Different searches do not always suit the same ad copy or website page.
We start with the problem the person wants to solve. Then we write the ad and choose a relevant website page.
WHAT ARE THEY SEARCHING FOR?Illustrative examples
how to do your own bookkeeping
Need: information
This person may want instructions rather than an outside service. The click may be less relevant to a campaign aiming for new service enquiries.
accounting service pricing
Need: compare offers
The person is assessing costs and what the service includes. The ad and page should clearly explain the offer, how pricing works and the terms of working together.
accounting services in Riga
Need: find a service provider
The search names a specific service and place. A relevant offer and an easy way to get in touch can help the person take the next step.
Before you start
Are Search ads right for your business?
A good starting point if…
People already search for the product or service you offer.
You have a clear offer and a website where people can enquire, buy or contact you.
You can set an initial advertising budget and a measurable goal, such as the number of new customer enquiries.
Review the basics first if…
The offer is so new that people rarely search for it. You may need to build interest first.
The website does not clearly explain the offer or next step.
You cannot track enquiries or purchases, or follow up with new customers.
The DMA DIGITAL approach
What does Google ad management include?
From initial research to ongoing management. The service page explains the full scope of work, ad types and ways to work together.
Tracking enquiries, calls, purchases and other important actions.
Ongoing management
Reviewing searches, costs and results, then improving the ads.
Clear expectations before starting
Before the next step.
What budget do we need?
It depends on competition, search volume and your goal. Ad spend and management fees are separate. At the start, we agree on the advertising investment and what you can afford to spend on acquiring a customer.
Do the first clicks mean immediate customers?
Clicks can start after the campaign launches and ads are approved. Attracting customers also depends on the offer, competition and website. Assessing returns needs data and time for improvements; results are not guaranteed.
What if our ads are already running?
We can start by reviewing searches, settings and enquiry or purchase tracking. This helps identify what works and what needs attention before increasing the budget.
Your next step
Your offer. At the right search moment.
Explore how DMA DIGITAL creates, manages and improves Google Search ads for your business.
